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Why AI generated music has doubled in four months

byMichael Leahy
|
17 Apr 2025 18h55
Crowd watching show with Deezer logo
Deezer

Streaming platform Deezer tries to manage the musical tsunami

Streaming service Deezer has revealed that approximately 18% of all tracks now being uploaded to its platform are fully generated by artificial intelligence. The French operator reports that over 20,000 AI-generated tracks are delivered to Deezer per day – double the 10,000 daily AI uploads reported in January 2025.

AI-generated content continues to flood streaming platforms like Deezer and we see no sign of it slowing down,” said Aurelien Herault, Chief Innovation Officer at Deezer.

The company has been looking at the issue for some time. It launched a patented AI detection tool in January. It helps the company filter fully AI-generated tracks from algorithmic recommendations for its 9.7 million subscribers.

What is the big issue with AI music?

A lot of digital technology is used in music. The trouble with generative AI music is that it is used to replace music created by songwriters, lyricists and actual musicians. So what should be a tool for music creation actually replaces the music and drains revenue from the creators.

AI generated music can be turned out faster and with far fewer resources, pulling revenue away from music creators. It is used extensively on relaxation, cool jazz and retail playlists on YouTube, Spotify and in shops and restaurants.

AI music on the back shelf

Deezer has been aggressively detecting AI-generated content and low-quality tracks. They then exclude them from “algorithmic and editorial recommendation.” In short, the tracks are put on the back shelf.

In 2023, Deezer also launched an “artist-centric” payment model with Universal Music Group to reward popular artists and disincentivize low-quality content. It consequently deleted a massive 26 million “useless” tracks following this rollout.

A CISAC industry report estimated AI could “cannibalize” up to 24% of music creators’ revenues by 2028.

(Michael Leahy. Source: Music Business Weekly. Photo: Deezer)

 

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