In France, the price of very popular chocolate is set to skyrocket

The price of cocoa is soaring across the world, affecting certain supermarket brands that are widely enjoyed by the French.

After two disastrous years, in 2025, the price of cocoa continues to surge, reaching at least 10%. As reported by La Voix du Nord, the price of cocoa increased by 161% at the New York Stock Exchange in 2024.

But why such a price surge?

Due to poor harvests, which have significantly impacted global bean reserves, causing them to plummet to their lowest level in 36 years. To avoid significant financial losses, a renowned chocolate brand, favoured by many French people, has no choice but to raise its prices.

"To offset the high costs of cocoa, the group will be forced to adjust its prices in 2025," announced the Swiss group Lindt & Sprüngli in a statement. Last March 4th, the financial director confirmed the increase during the presentation of the 2024 results: "In the future, we will need further price increases... We will proceed with double-digit price hikes in 2025."

Continuing the trend of 2024

The chocolatier justifies this strategy with the 2024 figures. Indeed, the group recorded a positive growth of 7.8%, despite the increase in raw material prices, and thus its prices by 6.3%.

(MH with Olivia Stasse - Source: Linternaute - Illustration: ©Unsplash)